How to Build Up a Digital Marketing Resume for Freshers

Digital Marketing

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Having all the degrees, knowledge and certificates from well know institutes and still not getting a job? Are you worried that you are not cut out for it? You need not worry about it. It might not be because of it. That is just because you have not made your Digital Marketing resume perfectly. To get the job and the post you desire, you must make your curriculum vitae perfect. It must be perfect to convert your skills into a job. Digital Marketing Courses in Pune gives you various courses which would help you enhance your skills. You can include these certificates and skills in your resume and stand out among other applicants.

If you are a fresher and are looking for a job in Digital Marketing and are not being able to convert your skills into a job, then you have come to the right place. Read on ahead and learn how to create the perfect CV to get your dream job easily. We will discuss how to create a CV for freshers looking for a job in Digital Marketing. So, without wasting any more time let’s dive into the topic.

Why Do You Need a Digital Marketing Resume?

Before diving into how to make a perfect Digital Marketing resume let us understand why exactly do, we need a resume. Companies nowadays don’t want someone who is a fresher and has a shorthand experience in Digital Marketing. In this era of digital business and brand everyone is seeking a Digital Marketing expert proficient in creating social media strategies, SEO plans, or a digital expert having expertise in executing digital strategies successfully.

A Digital Marketing resume is all about convincing hiring companies that you are the right person to hire and fulfill their needs with the required professional skills and knowledge. You should include each section in your CV very carefully. It should stand out in the thousands of resumes reaching the company.

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Digital Marketing Resumes for Freshers

Since writing resumes for freshers are difficult, you should use the S.M.A.R.T approach – Specific, Measurable, Attainable, Reliable, Time-Bound. For example, you can write “Awarded the best intern for positive contribution to the company’s objectives – Achieved 16% revenue growth in 5 months or Saved company’s expenses by 3% by introducing automation. You can give support documents or links. Use power words in your Resume and always try to give proof in support of the skills you mention in it. Create professional accounts on social media platforms such as Facebook, LinkedIn. You can also build your portfolio websites.

Digital Marketing Resume Sections to Consider

There are two types of resumes layouts that are categorized base on the experience of the candidate in Digital Marketing. If you are a fresher or you don’t have, such experience in the field, the best layout for you is the functional type of resume layout. Such kinds of resumes focus more on your skills rather than your experience. The ideal layout for a fresher is given below:

  • Name
  • One-line job title  
  • Personal information
  • Objective/summary
  • Work experience in the field of Digital Marketing
  • Skills that would be helpful to the position you are applying for.
  • Certificates
  • Education
  • Additional sections like your interests and hobbies

Now let us discuss these sections in a bit more detail.

  1. Writing compelling objectives/summary for resume

Beginning your resume with objectives/summary is the best way to explain about you as a professional. It’s the best place to showcase your digital proficiency, experience, and writing abilities.

You must keep your objective precise and focused on describing why you are the best candidate for the post offered. You should keep one thing in mind. Don’t use a common objective/summary that is fit for all types of objectives. Write your own as per your objectives in the job and stand out from the rest of the applicants.

  1. Experience and achievements: 
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As mentioned earlier, it is very difficult for the freshers to land a job with no previous experience and achievements that they can show. But they can show their projects and achievements in this section. You can show your created and managed websites and results. You can also show your social media activities and engagements. You need to prove yourself and convince your recruiter that you have all the skills and expertise the company is looking for. Now you can join Online Digital Marketing Course and enhance your skills. 

  1. Key Skills:

The job of Digital Marketing requires many digital skills. Generally, companies look for specific skills that are required for a specific job you must highlight such skills which would be perfect for the job post. Given below are some of the skills that companies look for when hiring.

  1. SEO or search engine optimization
  2. Paid Ads
  3. Social media marketing
  4. Content writing
  5. Mobile marketing
  6. Web design
  7. Content management system
  8. Analytics
  9. Strategy and planning
  10. Content marketing
  11. And many more.

You may also involve some hard skills/technical skills in your resumes like SEMrush, Moz, Hootsuite, Facebook ads, Google analytics, Automation tools like Zapier, Email marketing tools such as Convert kit, HTML / CSS, JavaScript, Python, MySQL, Buffer, and many more. Digital Marketing Training in Pune helps you get trained in these soft skills and hard skills and builds your resume.

  1. Certificates: 

You should include all your Digital Marketing certifications in your resume. You must add them one by one in reverse chronological order. Favourably used format to include certifications is as follows:

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Certification – Institute name – Month/Year

For example:

  1. Copywriting specialist – SFTI – January 2020
  2. Certified SEO Manager – Julius Academy – February 2021
  3. Education

This is one of the most important and reliable sections for a fresher candidate. The modern format to write these are as follows:

School/University Name – Location – Date of enrolling and passing out

Pursued Degree

CGPA

For Example:

  1. Mahadevi Birla World Academy – Kolkata – Jun’ 02 – April’ 15

BPT

Grade – A

Final Proofing and Editing

Be relaxed and take time in finishing your resume. Give it a final proofing and editing before sending it out to various companies. Check out if all the sections are included and not missing out on any. Highlight the important texts and add bullets wherever required. Make sure your resume is clear of errors and concise. Using a variety of templates available online would also help in building your resume.

Conclusion

It is extremely important to write your resume neatly and crisply so that it stands out and the employer is attracted to your resume. Once you are sure about the area in which you want to specialize, work for it. Acquire the skills required for it. Join the course and get certified in it. This will boost your CV and give you a higher chance of getting recruited at a better place.Remember, a Digital Marketing Resume is the only way to convince the recruiter to hire you. A recruiter would not meet you first and then look at your resume. So, you need to make sure that you market yourself in the best possible way. To know more efficient ways to write your CV and get recruited by a company join Digital Marketing Classes in Pune.