Let’s start by understanding what exactly is meant by affiliate marketing, it is a performance based advertising through which a brand advertises its products by placing links on websites that customers are most likely to visit. These sites are usually partners that sign up to affiliate marketing programs and in return they get a commission when these referrals produce sales. This performance-based commission model offers a lot of options to partners who are looking to monetize their sites while offering higher return on investment to merchants. 

The new emerging markets for affiliate program management include secondary level of participants comprising management agencies, specialized 3rd party vendors and super-affiliates. Affiliate business works on four main segments – the merchant, the affiliate, the target customers, and the selected network for partners. 

The merchants who are also known as the seller are individuals that sell their products and provide their services. The merchants and the affiliate marketers come together to promote these services and products. 

The affiliate can be an individual who promotes these products and services and gets the commission on their sale. They create campaigns that can include ads, links, banners to find suitable buyers for these services and products. 

The customer, who includes all of us are people who use these services and products to satisfy our day to day needs and requirements. 

The network acts as a platform between the merchant and the affiliate. The network needs to be completely digital and it also requires varying levels of involvement from both the consumers and the affiliates. 

Most of the businesses face a lot of difficulties in getting customers as they are unaware of the strategies to engage them properly. With affiliate marketing programs, it is possible to reach more audience through different channels. It will also help a lot to get high conversion rates while promoting a brand.

Affiliate marketing has a lot of benefits which include offering businessmen a wide-ranging platform for advertising their products and services to obtain more sales in the entire process. It is a profitable way for merchants to draw more buyers without investing time in buyer search. It is also an effortless way to make additional income for the website publishers as well as the owners. And if we look from a client’s perspective, they don’t have to go to the store physically to buy the product. 

The key factors for a successful affiliate program are choosing the right product. By choosing the right product or service for our audience we indirectly determine the success or failure of our affiliate marketing venture. Whatever the situation is we should always be honest to our audience. We cannot fool our audience by exaggerating the details of our product or by providing them indirect information. Another way to make an affiliate program successful is by keeping the content sticky, by entertaining the viewers and by educating them. 

 To make it easy for you here is a list of top 10 affiliate marketing companies in India: 

• Flipkart Affiliate Marketing refers to the process of earning a commission through the promotion and selling of different products available on Flipkart. They allow their users to earn money and that too without any joining fee. The only thing that the affiliate has to do is bring more audience. They offer accurate tracking of the order, broad product categories, competitive payment and on-time payment. They are one of the best affiliate marketing companies. 

• Amazon Affiliate or the Amazon Associates is an easy way to monetize your website or your blog. You have to just sign up and you’ll receive an immediate confirmation and then you start placing amazon links. As soon as someone makes an Amazon purchase through your link, you will get the commission. There are only four easy steps to affiliate marketing and they are:

•  Create the website or the blog
• Visit the Amazon Associates homepage
• Build your profile
• Create Amazon Affiliate links

• vCommision, one of the best affiliate marketing companies, has a network of around 17,500 affiliates and they keep growing all the time. It is India’s fastest growing affiliate network and they are setting records by achieving milestones year after year. They operate with a mission to grow Indian affiliate marketing industry for support and knowledge. They provide specialized branding, app installation and monetization, and induce the thought of choosing vCommission over other affiliate marketing companies.

• eBay is an intriguing affiliate programme for people who wish to earn money quickly and easily. They bring buyers and sellers together from all across the world and they are famous for their auction-style sales model. eBay calls their affiliates publishers and if you have a blog, a website, an email list, a social media channel such as Facebook, YouTube, Pinterest, Reddit, Instagram, or Twitter — you, too, can be a publisher.

• Itbuzz, a world class affiliate marketing company in Gurgaon is a one stop solution for all your wishes. For any website owner, traffic is main or everything. It is a popularity sign & security that sales may happen in the coming time. They strive every probable way to progress the traffic through Affiliate marketing.

• HostGator is a famous company well known for its affiliate marketing strategies and also for its vast customer base. HostGator allows the affiliates to earn passive income by just promoting their products and this is a great opportunity for those who have blogs, websites and for those who wish to deal with web design and hosting services. 

• Admitad: It is an affiliate network that offers CPA affiliate programs from long before its launch in India in 2005. In an edge of other affiliate marketing companies, Admitad offers high conversion rates with great offers and numerous deals to induce the viewers. The affiliate can also promote global campaigns too with the payment cycle of 7-10 days seeming interesting.

• Nearbuy Affiliate is a local discovery platform in India but it is also a regular in the list of affiliate marketing companies. To begin with, you just have to promote using your Nearbuy affiliate links. They offer attractive commissions on CPS’S. You don’t have to pay for the signup and can earn commission from a sale coming down from your link. 

• GoDaddy is one those affiliate marketing companies that allows the users to earn just by sending their customers to their websites. You just have to simply place on of your banners with your contacts. 

• MakeMyTrip: If you have a travel-centric blog or website, then MakeMyTrip Affiliate is surely for you. If the sales are generated by the affiliates then they are eligible to earn high commission.For people from the travel industry, this is one of those affiliate marketing companies that allow them to survive in high competition with earning passive income too. You don’t have to pay for joining this program and just need to make sure to use your travel-centric approach.