Medium is a mix of a social network and a blogging platform. According to Sophie Maoura, Medium is considered to be a social content platform. It is a platform where words matter a lot and are also favoured by the bloggers but it still lacks behind WordPress.
WordPress is a mostly used blogging platform as 70 million blog posts are published every month. But, the only disadvantage is that you are not certain while publishing the content on a third party platform and this is the reason why people are moving from WordPress to Medium. No blogger wants to be stuck in the black hole where they have no control over their actions.
Why Are People Moving From Medium To WordPress?
If you are blogging through Medium than you can avail several benefits as it comprises of the in-built distribution channels that allow using an engagement-based algorithm that makes it easier to reach out to the audience. Along with it, email periodic digests will also help in reaching out to the wider audience. Medium’s domain ranking is 94 and offers a boost in the search results. The medium platform is well-optimized apps and the bloggers don’t have to worry about the designing of the website for their blog. There are no special technical skills required as Medium is a self-hosted platform. Bloggers don’t have to face any issues related to hosting and technology.
Nevertheless, there are several advantages that you can get from Medium but you can’t get all the elements in one platform. The customizability and flexibility offered by WordPress are unbeatable. To avail of all the benefits, you can hire WordPress Website Design Company as they will do all the work for you. Through WordPress you have control over the monetization strategies, content, and custom designing that will help in increasing the SEO rankings, and subscriptions.
What’s the Difference between WordPress.com and WordPress.org?
WordPress.org is a self-hosted website and WordPress.com is a freemium website hosting service. If you avail of the free plan for WordPress.com than you won’t get the custom domain name for your website and will only get the subdomain. Your website will display as Name.WordPress.com/ and it doesn’t suit well to a professional website and it can even hamper your brand image.
WordPress.com monetization is a bit intimidating as there is no scope for the affiliate marketing programs and also you can’t run the post direct ads through the medium of ad networks such as Google Adsense. There are several restrictions on customization and also limits to add the plug-ins to their blogs.
But with WordPress.org, this is the credible one as it provides you the access to use all the features of WordPress and will help in growing the subscribers for your blog.
How to Shift From Medium Blog to WordPress?
Medium is considered to be a self-contained ecosystem and it is a bit difficult to move the content from medium to WordPress and the process is a bit typical. The file format that you want to export is not in XML and it is in HTML. The RSS field of Medium doesn’t follow the normal RSS conventions but if you have sufficient tools and knowledge, you can do it with the minimum efforts.
Step by Step to shift the blog from Medium to WordPress
1. You Require Custom Domain Name
If you need a self-hosted WordPress blog then first thing is to have your custom domain name. Your domain name is considered to be the URL address of your site. The medium doesn’t have its custom domain name so the chances are that there will no domain names registered for your Medium blog.
Different vendors are available from which you can buy the domain name for your blog such as GoDaddy so from them you can buy the domain name. And if you already have the domain name then you just have to redirect the system to the WordPress website.
While creating your domain name, don’t forget to add the SSL and going for the HTTPS so that you can ensure the safety of your website. This will not make your blog appears to be credible but will also give a push to your search engine rankings.
2. Think of the Web Hosting
For your WordPress website, there is a need for space to save the server and you need to hire WordPress developer to get it done. There are different web hosting service providers available having different price ranges, you can select the one according to your preference.
All the web service provider companies will let you know before whether the WordPress services are compatible or not. For the WordPress web hosting, there is a need for PHP version 7.3 and also MySQL version 5.6. Along with it, check out the present requirements need for WordPress web hosting.
It is suggested to use the manageable WordPress hosting so that your life will be easier. If the web hosting is manageable than you don’t have to worry about maintaining and installing WordPress as all the things will be handled by the WordPress company.
3. Install WordPress
If you don’t want to use the shared, VPS, or cloud WordPress hosting then it is important to download WordPress on your server itself. There are different WordPress Web Design Company available who you give you a fair chance to install WordPress through one-click installation in C-panel. If you can’t do it then check out the online documentation for the plan you have selected or contact the service provider to complete your installation process.
4. Export Your Blogs
When you export your blogs from medium then it will come in HTML format and not in the XML. Along with it, there is a difference in the RSS feed conventions that might make importing the article to WordPress.org a bit difficult. To solve the problem, you have to take a proper roundabout that will counter the incompatibility of your format.
If you want to export the content than there is not rocket science and you can do it easily. You just have to open the user settings, after it selects the “Account” and scroll down and press “Download all information”. With this, a zip file will be created that will include all the content that you have posted on medium. Along with it, all other content and drafts and all the information related to your profile page will be directly sent to the registered mail ID. This data will be transferred to HTML files.
5. Import Content in WordPress
For WordPress.org, you can use the medium blog to your WordPress with the help of the Medium importer tool. This tool will help in creating the file which is ready according to WordPress format. In WordPress, go on the admin section and select on tools and import. After installing the WordPress importer plug-in, you can easily import the file.
6. Media Content in WordPress
When you import the content, your WordPress importer will give you the notification to assign an author. You can either import the profile from medium or else create the new one.
7. Add the URL
Previously, users were allowed to have their custom domains in Medium so it was easy to redirect the post from Medium to WordPress. You just have to point the domain name to the WordPress server and for this, you require the redirection plug-in. Simply, you have to add the Medium URL which will be as a source of URL.
But if you have Medium.com domain then there is no other way to redirect the medium blog to WordPress.
8. Customize your Design through WordPress Theme
There are a variety of designs that you can select from the WordPress theme for free of cost, you can get the theme from your WordPress dashboard. Along with it, if you want then get the premium WordPress themes that will include more features.
9. Select and Add Plug-in
There is plenty of plug-ins available for your WordPress but if you get all of them then it won’t be a nice strategy. Too many plug-ins can even lead to crash your WordPress website. So, select the one that you really require.
But, you must have the optimization plug-in such as Yoast SEO, security plug-ins like VaultPress or iThemes security or a spam filter like Akismet. Along with it, there are some other plug-ins also for the eCommerce website, event calendars, or live chat, you can get the one according to your need. Think about it and select the plug-in.
Wrapping Up!!
If you want to move your content from Medium to WordPress then it might appear to be a bit typical task. But, with the right tools and sufficient knowledge you can easily do it. Check out the detailed process so that you don’t end up in any mess. Once done, run through the process completely. Be sure that the internal and external links are on point and are properly functional. Be ready and utilize the benefits that WordPress has to offer.
