Categories: Digital Marketing

Importance of Web Application Security

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In business, the web application is a great option to represent your brand and reaching your potential customer. An unsafe web application can influence your brand and business relationships in a bad way and might cause business loss. An organization needs to safeguard web applications by hiring professionals who can watch the security measures of their online assets and have certification from a valid web application security course.

In this blog, we will discuss the importance of web application security but first, let’s understand “what is web application security?”

Web Application Security in a Brief

The process of securing online confidential data from unauthorized access and other malicious activities is known as web application security. There are several methods through which you can achieve a robust security level for your web application, such as:

  • Implementing strict policies for web application security.
  • Search and remove security vulnerabilities.
  • Control the access of your users.
  • Use cookies securely.
  • Conduct Cyber Security and Web Application Security training.
  • Introduce a Bug Bounty Program.

Common Web Application Security Risks

Hackers worldwide exploit a security loophole in Web applications to penetrate the security level to gain unauthorized access. Some of the most common attack vectors and security risks include:

  • Cross-site scripting (XSS)
  • SQL injection (SQLi)
  • Denial-of-service (DoS) and distributed denial-of-service (DDoS) attacks
  • Data breach
  • Cross-site request forgery (CSRF)
  • Buffer overflow memory corruption
  • Lack of monitoring web application

Now, let’s deliberate the importance of web application security:

Save you from business loss

For a business to move further, its process must move smoothly. Being a major part of the business web application effects business growth. Hackers take advantage of this weakness to influence the business by hacking a website. When an organization loses its data, it has to spend resources and time to recover these data. 

Sometimes, the impact is so hard that it can lead to a permanent end of the business. Most of the time hackers target small businesses due to weaker online security. This brings the importance of web application security into the account; proper implementation of security measures can save you from business loss.

Hacking website numbers are rising

As technology is advancing, everything is getting digitalized. Every business and organization is taking advantage of new technologies like Artificial Intelligence, Django, Express.js, etc and implementing them in the web application. Every business is either going online or trying to make their presence online. But, organizations and website owners should be aware of the alarming state of web application hacking statistics. According to a study, there is an attack every 39 seconds on average on the web applications and loose security on the technologies gives the hackers more chance of success.

Safeguard your online stored data

Hacking refers to the method of getting access to someone’s computer or smartphone without permission. Hackers can steal the sensitive data of your organization such as business documentation, information of your employees and customers which can risk your enterprise’s privacy. Not only hackers can steal the data but they can damage the online stored data by modifying or deleting it. A company can even face legal liability if someone else’s data is stolen or it can influence on the workflow of the company. 

One such importance of web application security is that it helps recognize the signs of a data breach such as modifications, replacements, addition, and deletion on the file. Also, it provides the method of securing the web application, which you can learn through web application security training.

Protect Customer Information

Implementing the web application security measures is also very crucial because a cyber-attack on the web application can compromise the trust of your customers. You can impose a strict user-policy but, to make the name of your enterprise you must take the liability of the user data and implement web application security measures. Stolen user data can endanger the privacy of the user and can demolish your organization’s reputation. The strong security level of the web application can ensure the trust of your customers and help build your brand.

Remove Website Vulnerabilities

As the number of web application attacks and cyber-attacks is growing every day therefore, the importance of web application security is also increasing rapidly. According to SiteLock analysis of 6 million websites, the average small business website experience 44 attacks per day that makes 16,060 attacks per year. Small businesses neglect the security of their web application and that gives the chance to hackers for the attack. Web application security removes these vulnerabilities on the websites and secures the website from hacking.

Protect you from getting blacklisted

A website gets blacklisted on Google when it contains something harmful like malware, viruses. There are different types of display messages you get to see when your website gets blacklisted such as “This site may harm your computer” or “Visiting this site may harm your computer” etc. This affects the traffic on your website and harms your site’s reputation. By boosting the web application security, you remove the danger of your website getting blacklisted.

Conclusion

To build a business that develops, you need to have a smooth workflow, customer satisfaction, proper communication, etc. A web application is a big part of the business and its security takes care of all of these things in one way or another. It makes sure that every threat and vulnerabilities are removed. Hence, web application security helps in developing a secure and stable business.

Alex John

Hi, I am John Alex. An online marketer and blogger at Technologywire.net & Amazingviralnews.com

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