Are you familiar with Chexology? Today the company announced they partnered with Live Nation Entertainment, Big Night Entertainment Group, The Bowery Presents, I.M.P. Concerts and House of Blues to launch ChexPass, the first-ever NFC enabled claim ticket for Apple Wallet and Google Pay. Why is this cool? The groundbreaking technology empowers businesses to go contactless at the checkroom and dramatically cut down wait times.
Chexology already reduces the pickup rush by 15 minutes per person at large concerts. According to preliminary trials, the addition of ChexPass improves this benchmark by 20%.
Here’s how it works: Guests easily add ChexPass to their digital wallets by scanning a QR code as they approach the checkroom. At the counter, guests tap their ChexPass to an NFC reader while attendants are handling their belongings. The guest is free to go while the attendant stores their items.
At pickup, guests no longer need to fumble in their pockets for a paper claim ticket, or worse, describe what their item looks like. They simply tap their phone to the NFC reader to pull up their profile so attendants can retrieve their items. Each item is associated with a ChexPass and, if not retrieved, guests can receive a text message alerting them that they’ve left an item behind. This process ensures items, or claim tickets, are not lost, forgotten or stolen.
Sounds like a great way to get through coat checking at any venue, stadium or arena.
Chexology is deploying the new digital technology at well-known entertainment and hospitality venues across North America – Webster Hall, Terminal 5, House of Blues, The Anthem, among others. Over the next year the company is accepting new partners into the program and plans to roll out the innovation to a range of other physical venues, such as theatres, concert halls, convention centers, event spaces and museums.
ChexPass will be known for speeding guests through checkout lines, making employees more productive and providing management with the analytics and real-time insights necessary for making strategic business decisions.
In the future, ChexPass customers will see several additional benefits, including express drop-off/pick up options, self-queuing and passive operational and promotional notifications based on location, time and beacons. Each program will create a more engaging guest experience while providing ChexPass customers with valuable behavior analytics to enhance and improve promotional content.
To learn more about ChexPass, visit https://www.chexology.com/chexpass/.
