Technology has completely changed the way we market our business in today’s tech-savvy world.
If you really want to engage your target audience in a more personalized way, then you should not solely depend upon a mobile website.
If you go through market research relating to the travel industry, you will find out that nowadays customers are increasingly using mobile transactions for various deals.
Therefore, if you want to get a slice of this lucrative mobile generation market, then the first thing you need to do is have your own native mobile app.
There are innumerable mobile apps available online. Therefore, it is important that you choose the correct app for your travel agency, which should be distinct from other such apps and offers great features.
During the travel app development process, the most important thing to remember is that it should offer tangible benefits to the user.
While a great UI/UX will attract the attention of the user, its popularity will boil down to how your app benefit the customers.
Looking at the importance of the travel app for the growth of your business, it is essential that you take the help of a reputable travel app development company to do the job professionally.
The reason for hiring the services of a professional to build a mobile travel app is that they have the expertise in this field.
Furthermore, they have the domain knowledge of what features to include in the app that will serve the customers better, leading to improved customer loyalty, create customized engagement, and increase your ROI.
On the other hand, if you try to build the app on your own through any one of the several ready-made plug and play software that is available online, then you may mess up, which can harm your business interests adversely.
When you are planning to invest in a travel mobile app development to engage with your customers, you must keep in mind that the app should offer a comprehensive solution for different travel needs.
Your customer should check your app to find a solution for any challenge he/she might face whilst travel to another place.
In this article, we have shared with you some excellent ideas that will help you to develop a feature-rich app and thereby improve your sales margin significantly.
You can use these ideas in your app and benefit through increased sales, and improved customer loyalty.
Here are 10+ Innovative App Ideas for Travel Business.
1). Information about travel destination:
The first thing anyone planning a holiday trip will do is select the right place to spend his/her time with family or friends.
Therefore, your app should provide a detailed guide regarding various tourist destinations in your city, state, a country as well as around the world.
While providing information about the tourist destination, do not put all your focus on the popular ones only, but do some research and give information regarding some hidden gems in the tourist trails that people would love to discover.
2). Tourist package:
When your app user has fixed his/her plan to visit a particular destination, then he/she may want to know about the cost of the trip and how much time is needed to complete the tour comfortably.
For this, you must give a breakdown of the cost of hotel stays (different rent slabs), approximate cost of food, transport and other expenses.
3). Hotel booking:
If your app users find the tour package interesting, then the next most important thing on his list is to find out if there are any hotel room available on the date when he/she will travel.
Your app should provide information regarding the cost of hotel rooms of different categories in the tourist place.
It is important that you should keep the hotel charges updated (the charge may vary in tourists as well as non-tourist seasons).
If some hotel is providing complimentary breakfast or any other benefits to the client, then your app should make that information available.
4). Booking of tickets:
After confirming the availability of a hotel room on the day of the visit, the next important thing they would like to know is whether there are seats available on the bus, train, or plane to reach his/her destination.
It is important that your mobile app should have the facility to not only look for availability of tickets (for the bus, train, plane et cetera) online but also book and pay for it online.
5). City guide:
Once your customer reaches the destination, then they should have a city guide handy which will direct them to the various popular places to visit.
It would be nice, if the city guide, you offer on your mobile app should have information about various transport modes available to reach those places along with their fare.
If the app should also have information regarding different trekking trails in that area and a GPS aided map for those who are seeking the thrill of adventure of walking on trekking trails.
6). Weather forecast:
It is important that your travel app should have a weather forecast feature.
It will allow the app user to plan whether to venture out on the mountains (in case the weather forecasting is showing heavy rains) or go to the beach (if the forecast shows a hot and humid climate).
The app should allow the user a comprehensive weather forecast of the current day as well as the weekly weather forecast.
Upon entering the name of the city of his or her choice, the app should show the likely weather conditions of that place.
You can also include temperature converter (centigrade to Fahrenheit or Fahrenheit to centigrade)
7). Emergency numbers:
It is quite possible that when travelling to another place, your customers may face problems regarding health emergencies, unable to board the train or bus for which they have booked tickets and others.
In such cases, your app should have the emergency numbers of relevant authorities which the app user can contact and seek help or redressal.
8). Reminders:
It is always helpful to remind your customers what important things they must pack when they are going out on a tour.
The app should contain a checklist of items that the app user should take to a particular place and have an enjoyable experience there.
9). Shopping guide:
Any travel is incomplete without shopping.
You can integrate a messaging feature in your app that will notify the app users through short messages about any discounts or new arrivals in the stores of the city where they are visiting.
It would be very helpful if the app contains a feature which will allow the app user to compare the prices of the same item in different stores so that they get the best bargain price.
10). Online payment option:
Your travel app should have an online payment option integrated into it so that they can buy goods from the store and pay for it through the app.
The app should also provide information about the product by scanning the barcodes or QR codes so that the app user can make an informed choice while buying a good.
You can also put in a currency converter in the app, which would be very useful when the app user travels abroad.
11). Gift and souvenirs guide:
People love to buy things from those places where they go as a token of remembrance.
Furthermore, people love to bring gifts from the place where they have gone to their family and friends.
Therefore, it would be very helpful for the customer if the app provides information regarding nearby gift and souvenir shops along with the prices of various items (photos of the items alongside would be helpful).
12). Customer service:
Your travel app should have a feedback section that will allow the app user to lodge any complaint or suggest any new features.
This will allow you to continuously upgrade your mobile app and make it relevant to the users for important information and features which benefits them while they are travelling.
Conclusion:
These are some of the important features that your travel app should have to attract more customers and build customer loyalty.
For further details, you can consult a mobile app developer who will be able to guide you regarding the various features that will make your travel app truly unique and popular.
